Archive > 2016 > September/October 2016 > Most Famous Gear in Motown

Most Famous Gear in Motown

The article "Most Famous Gear in Motown" appeared in the September/October 2016 issue of Gear Technology.

It's hard for me to think of a massive Christmas exhibit as being the fifth largest tourist attraction in the entire country. I mean, sure, it's still a tradition to show up at the local Macy's to check out the Christmas decorations, but for my generation, the idea that a Christmas exhibit could draw out 1.5 million visitors, more tourists than either Yellowstone Park or the Statue of Liberty received, is stunning. But at the height of its popularity, that's exactly what the Ford Rotunda was.

Ford Rotunda

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